In 2019, we were engaged to collaborate with Victoria Law Week, an annual event that opens the doors of the legal system to the community, making law more accessible and engaging for all Victorians. Our role involved developing the campaign branding and designing the full suite of collateral for the event.
Our creative approach focused on demystifying the legal system through clear, approachable, and visually engaging design. The campaign branding was crafted to reflect the spirit of inclusivity and education, making legal knowledge accessible and relatable. We produced a range of collateral including event brochures, signage, digital assets, and promotional materials that effectively communicated event details and drove community participation.
Through cohesive design and strategic messaging, we helped Victoria Law Week increase its reach and impact, empowering more Victorians to engage with and understand the legal system.